{"id":7591,"date":"2023-08-11T15:56:00","date_gmt":"2023-08-11T22:56:00","guid":{"rendered":"https:\/\/membermouse.com\/?post_type=ht_kb&#038;p=7591"},"modified":"2024-10-10T10:43:31","modified_gmt":"2024-10-10T14:43:31","slug":"google-ecommerce-tracking","status":"publish","type":"ht_kb","link":"https:\/\/membermouse.com\/es\/docs\/google-ecommerce-tracking\/","title":{"rendered":"Seguimiento de Google eCommerce"},"content":{"rendered":"<p>Los usuarios de MemberMouse construyen varios m\u00e9todos <span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">para el seguimiento, pero la opci\u00f3n m\u00e1s fiable es utilizar\u00a0<a href=\"https:\/\/www.monsterinsights.com\/\" target=\"_blank\" rel=\"noopener\">MonsterInsights<\/a>. Est\u00e1 totalmente integrado con MemberMouse, cuenta con un gran equipo de asistencia y se adaptar\u00e1 a sus necesidades.<\/span> a los cambios que suelen hacer los proveedores de anal\u00edtica. Es la mejor opci\u00f3n para quienes no cuentan con el apoyo de desarrolladores para mantener un sistema de seguimiento hecho a medida.<\/p>\n\n\n\n<p>Si prefiere crear su propio sistema de seguimiento, puede utilizar la funci\u00f3n\u00a0<a href=\"https:\/\/membermouse.com\/es\/docs\/pagina-principal-de-confirmacion\/\">Confirmaci\u00f3n Miembro principalP\u00e1gina del rat\u00f3n<\/a>tambi\u00e9n conocida como la p\u00e1gina de agradecimiento, para proporcionar los datos que se enviar\u00e1n a an\u00e1lisis.\u00a0<a href=\"https:\/\/membermouse.com\/es\/docs\/datos-del-pedido-smarttag-mm_order_data\/\">Datos de pedido SmartTags\u00a0<\/a>se puede colocar dentro de cualquier codificaci\u00f3n que utilice para proporcionar la informaci\u00f3n necesaria para empujar. El c\u00f3digo a continuaci\u00f3n es s\u00f3lo un ejemplo para guiarlo y puede requerir ajustes para satisfacer sus necesidades:<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>1. Siga las instrucciones de este art\u00edculo de Google para activar el seguimiento de comercio electr\u00f3nico:<br><a rel=\"noreferrer noopener\" href=\"https:\/\/support.google.com\/analytics\/answer\/1009612?hl=en#Enable\" target=\"_blank\">https:\/\/support.google.com\/analytics\/answer\/1009612?hl=en#Enable<\/a><br><br><\/p>\n\n\n\n<p>2. Cuando haya configurado todo lo que Google necesita, a\u00f1adir\u00e1 un c\u00f3digo de seguimiento a la p\u00e1gina de confirmaci\u00f3n en la que desee que se realice el seguimiento, tal y como se describe en este art\u00edculo de Google:<br><a rel=\"noreferrer noopener\" href=\"https:\/\/support.google.com\/tagmanager\/answer\/6107169\" target=\"_blank\">https:\/\/support.google.com\/tagmanager\/answer\/6107169<\/a><br><br><\/p>\n\n\n\n<p>3. Sustituir\u00e1 los datos codificados por SmartTags de datos de pedido como se indica a continuaci\u00f3n: <\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;script&gt;\ngtag(\"event\", \"purchase\", {\n    transaction_id: \"&#91;MM_Order_Data name='id']\",\n    affiliation: \"Site Name\",\n    value: &#91;MM_Order_Data name='total' doFormat='false'],\n    shipping: &#91;MM_Order_Data name='shipping' doFormat='false'],\n    currency: \"USD\",\n    coupon: \"&#91;MM_Order_Data name='couponCode']\",\n    items: &#91;\n     {\n      item_id: \"&#91;MM_Order_Data name='productId']\",\n      item_name: \"&#91;MM_Order_Data name='productName']\",\n      affiliation: \"Site Name\",\n      coupon: \"&#91;MM_Order_Data name='couponCode']\",\n      currency: \"USD\",\n      discount: &#91;MM_Order_Data name='discount' doFormat='false'],\n      price: &#91;MM_Order_Data name='subtotal' doFormat='false'],\n      quantity: 1\n     }\n    ]\n});\n&lt;\/script&gt;<\/code><\/pre>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><br><\/p>","protected":false},"excerpt":{"rendered":"<p>MemberMouse users build various methods for tracking, but the most reliable option is to use\u00a0MonsterInsights. It&#8217;s fully integrated with MemberMouse, has a great support team, and will adapt to any&#8230;<\/p>","protected":false},"author":9645,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"ht-kb-category":[138],"ht-kb-tag":[],"class_list":["post-7591","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-tips-tricks"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/ht-kb\/7591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/users\/9645"}],"replies":[{"embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/comments?post=7591"}],"version-history":[{"count":0,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/ht-kb\/7591\/revisions"}],"wp:attachment":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/media?parent=7591"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/ht-kb-category?post=7591"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/ht-kb-tag?post=7591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}