{"id":2090,"date":"2018-04-19T13:10:48","date_gmt":"2018-04-19T20:10:48","guid":{"rendered":"https:\/\/membermouse.com\/?p=2090"},"modified":"2020-07-29T16:09:35","modified_gmt":"2020-07-29T23:09:35","slug":"diseno-exitoso-de-un-sitio-para-miembros","status":"publish","type":"post","link":"https:\/\/membermouse.com\/es\/developer-spotlight\/successful-membership-site-design\/","title":{"rendered":"C\u00f3mo dise\u00f1ar un sitio web de afiliaci\u00f3n de \u00e9xito"},"content":{"rendered":"Here at MemberMouse, we want you to be successful.\r\n\r\nReally, it\u2019s our job to ensure you have all the tools you need to deliver great content to your members and run a profitable business.\r\n\r\nThe thing is\u2026 building a successful and profitable membership site requires strategic planning and the correct foundation.\r\n\r\nI mean, we want to end up with this:\r\n&nbsp;\r\n<img class=\"embed-center\" src=\"https:\/\/membermouse.com\/wp-content\/uploads\/2018\/04\/Building1_SML.png\" alt=\"rascacielos\" \/>\r\nY no esto...\r\n<img class=\"embed-center\" src=\"https:\/\/membermouse.com\/wp-content\/uploads\/2018\/04\/Pisa2_SML.png\" alt=\"torre inclinada de pisa\" \/>\r\n\r\nThere are so many things to keep track of when it comes to running our membership sites. Sometimes it\u2019s easy to lose sight of the basics.\r\n\r\nFor example: when a prospective customer lands on your website, what\u2019s their experience like? Is your site a pleasant place to be? Does it encourage people to spend time exploring and learning about what you do? Is your sales funnel well designed? How about your checkout flow and members area?\r\n<h3>El dise\u00f1o es m\u00e1s que est\u00e9tica.<\/h3>\r\nSupongo que lo que queremos decir es que un sitio de membres\u00eda exitoso no sucede por accidente. Un sitio de membres\u00eda exitoso sucede <em><strong>por dise\u00f1o<\/strong><\/em>.\r\n\r\nNow, we\u2019re not just talking about how things look. When I say design, I\u2019m talking about the blueprint, the actual architecture of your site. Things like how long it takes for a page to load, SEO, your product &amp; membership configuration, checkout options &amp; upsells, and proper navigation &amp; calls-to-action.\r\n\r\nWe get that this is a lot to plan and execute! Especially if you are creating content for your members and running your business at the same time. It\u2019s easy for these concerns to get put on the back burner. So sometimes you need an outside perspective, someone whose one and only job is to get your site running optimally, perhaps in ways you hadn\u2019t even considered.\r\n<h3>Trabajar con un dise\u00f1ador de talento en su sitio de membres\u00eda es una de las mejores maneras de llegar al siguiente nivel.<\/h3>\r\nAnd now we\u2019ve added another task to your ever-expanding list. \u201cFind a designer.\u201d But how do you find the right designer for you? It can feel like looking for a needle in a haystack! And the truth of the matter is, there are actually very few qualified designers out there who specialize in building membership sites. And then which of those really knows MemberMouse and how to implement it to its full effect?\r\n\r\nWhile we can\u2019t make the decision for you, we can help focus the search. We want to make it as easy as possible for you to connect with someone who\u2019s a good fit for your needs. That\u2019s why we\u2019ve compiled <a href=\"https:\/\/membermouse.com\/es\/recurso\/socios-de-aplicacion\/\" target=\"_blank\" rel=\"noopener noreferrer\">una lista de socios de aplicaci\u00f3n<\/a> who we know have provided great results for MemberMouse customers. Take a look at the list to find contact information as well as a brief description of the services each contractor provides.\r\n\r\nAnd that brings us to a new feature of our blog:\r\n<h3>Desarrollador destacado<\/h3>\r\n<h4>Un perfil mensual de uno de nuestros socios de aplicaci\u00f3n.<\/h4>\r\n&nbsp;\r\n<img class=\"embed-center\" src=\"https:\/\/membermouse.com\/wp-content\/uploads\/2018\/04\/memberdev-logo-2.png\" alt=\"MiembroDev\" width=\"314\" height=\"47\" \/>\r\nEn abril, nos complace destacar a la buena gente de <strong><a href=\"https:\/\/memberdev.com\/membermouse-support\/\" target=\"_blank\" rel=\"noopener noreferrer\">MiembroDev<\/a><\/strong>\u00a1! Ali Jafarian y su equipo han estado construyendo exitosos sitios de membres\u00eda para los clientes de MemberMouse desde 2013. Han ayudado a todo tipo de personas, desde profesores de yoga a entusiastas de las piedras preciosas, con todo, desde la configuraci\u00f3n y la instalaci\u00f3n hasta el dise\u00f1o completo del sitio y la construcci\u00f3n.\r\n\r\n<img class=\"aligncenter\" src=\"https:\/\/membermouse.com\/wp-content\/uploads\/2018\/04\/Ali_quote_rev.png\" alt=\"\" \/>\r\n<h3>Muestrario de la cartera MemberDev<\/h3>\r\n<img class=\"embed-center\" src=\"https:\/\/storage.googleapis.com\/wpgcbucket\/wp\/2018\/04\/e216b2af-yoga-membership-site.png\" alt=\"ejemplo de un sitio de afiliaci\u00f3n de yoga\">\r\n<div class=\"info-callout blue\">\r\n<h4 style=\"text-align: center;\"><strong><a href=\"https:\/\/reflexionyoga.com\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Yoga de reflexi\u00f3n<\/a><\/strong><\/h4>\r\nLa historia de Kyle Weiger (el cerebro detr\u00e1s de Reflexion Yoga) es especialmente inspiradora. Se asoci\u00f3 con MemberDev y convirti\u00f3 un exitoso negocio fuera de l\u00ednea en un sitio de membres\u00eda. Y bueno... el resto es historia. <a href=\"https:\/\/membermouse.com\/es\/success-stories\/reflexion-yoga-customer-success-stories\/\" target=\"_blank\" rel=\"noopener noreferrer\">Lea aqu\u00ed la historia de Kyle<\/a>.<\/p>\r\n<\/div>\r\n<img class=\"embed-center\" src=\"https:\/\/storage.googleapis.com\/wpgcbucket\/wp\/2018\/04\/f6f2c1d6-membership-site-example.png\" alt=\"ejemplo de sitio nicho de afiliaci\u00f3n\">\r\n<div class=\"info-callout blue\">\r\n<h4 style=\"text-align: center;\"><strong><a href=\"https:\/\/www.gemsociety.org\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Sociedad Internacional de Gemas<\/a><\/strong><\/h4>\r\nLa IGS ofrece formaci\u00f3n en l\u00ednea de primera categor\u00eda para los aficionados a las piedras preciosas. El empresario que dirige este sitio web es Seth Rosen. <a href=\"https:\/\/membermouse.com\/es\/podcast\/ideas-de-negocio-online\/\" target=\"_blank\" rel=\"noopener noreferrer\">Puede escuchar un fascinante episodio del podcast que grabamos con \u00e9l aqu\u00ed<\/a>.<\/p>\r\n<\/div>\r\n<img class=\"embed-center\" src=\"https:\/\/storage.googleapis.com\/wpgcbucket\/wp\/2018\/04\/00126088-membership-levels-example.png\" alt=\"ejemplo de distintos niveles de afiliaci\u00f3n\">\r\n<div class=\"info-callout blue\">\r\n<h4 style=\"text-align: center;\"><strong><a href=\"https:\/\/mixinglight.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Luz de mezcla<\/a><\/strong><\/h4>\r\nEste din\u00e1mico sitio web ayuda a sus miembros a aprender a corregir el color a su propio ritmo de la mano de coloristas profesionales (a los que les encanta compartir su arte).<\/p>\r\n<\/div>\r\n&nbsp;\r\n<h3>Una nueva oferta de MemberDev, ahora elige los servicios <em>usted<\/em> querer.<\/h3>\r\nMemberDev ofrece ahora toda una <a href=\"https:\/\/memberdev.com\/membermouse-support\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">nuevo conjunto de <em>a la carta<\/em> servicios<\/a> dise\u00f1ado para ayudarle a mejorar aspectos clave de su sitio como:\r\n<ul>\r\n \t<li>optimizaci\u00f3n del embudo de ventas<\/li>\r\n \t<li>dise\u00f1o del flujo de salida<\/li>\r\n \t<li>product &amp; membership setup<\/li>\r\n<\/ul>\r\n\u00bfQu\u00e9 tienen de bueno estos <a href=\"https:\/\/memberdev.com\/membermouse-support\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">nuevos servicios<\/a> is that in the past, working on areas like these would have involved a big-budget, full-site project. But now, the MemberDev team has condensed all their years of experience building successful sites for MemberMouse customers into a focused set of strategic services aimed at creating the highest value at an affordable price. \r\n\r\nThese services are perfect for anyone looking to enhance their existing site or wrap up an unfinished project. A few hours with MemberDev\u2019s support could get you that final piece needed to launch and start generating sales.\r\n<a href=\"https:\/\/memberdev.com\/membermouse-support\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img class=\"embed-center\" src=\"https:\/\/membermouse.com\/wp-content\/uploads\/2018\/04\/membermouse-memberdev-features.png\" alt=\"Ofertas de servicios de MemberDev para clientes de MemberMouse\" \/><\/a>\r\n\r\nAdem\u00e1s, MemberDev crear\u00e1 temas espec\u00edficos para MemberMouse que ayudar\u00e1n a impulsar la pr\u00f3xima generaci\u00f3n de sitios de afiliaci\u00f3n. Estos temas estar\u00e1n optimizados para MemberMouse, ofreci\u00e9ndole mejores herramientas para la experiencia del usuario, la captaci\u00f3n de clientes y el compromiso de los miembros. Podr\u00e1 <a href=\"https:\/\/memberdev.com\/membermouse-support\/#themes\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">ap\u00fantate a su lista de correo beta<\/a> to get notified when these themes are available.\r\n\r\nAnd if you are a developer or MemberMouse site designer, please reach out to us! We\u2019d love to hear from you about any projects you\u2019re working on. Or let us know if you want to be considered for addition to our <a href=\"https:\/\/membermouse.com\/es\/recurso\/socios-de-aplicacion\/\" target=\"_blank\" rel=\"noopener noreferrer\">lista de socios de aplicaci\u00f3n<\/a>. Env\u00edenos un correo electr\u00f3nico a <strong>hello@membermouse.com<\/strong>.","protected":false},"excerpt":{"rendered":"<p>En MemberMouse queremos que tenga \u00e9xito. Nuestro trabajo consiste en asegurarnos de que dispones de todas las herramientas que necesitas para ofrecer...<\/p>","protected":false},"author":20918,"featured_media":3150,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[109,117],"tags":[],"class_list":["post-2090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-developer-spotlight","category-mm-dash"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/posts\/2090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/users\/20918"}],"replies":[{"embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/comments?post=2090"}],"version-history":[{"count":0,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/posts\/2090\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/media\/3150"}],"wp:attachment":[{"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/media?parent=2090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/categories?post=2090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/membermouse.com\/es\/wp-json\/wp\/v2\/tags?post=2090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}