{"id":7768,"date":"2023-08-12T12:41:49","date_gmt":"2023-08-12T19:41:49","guid":{"rendered":"https:\/\/membermouse.com\/?post_type=ht_kb&amp;p=7768"},"modified":"2023-08-12T12:41:49","modified_gmt":"2023-08-12T19:41:49","slug":"smarttags-vue-densemble","status":"publish","type":"ht_kb","link":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/","title":{"rendered":"SmartTags\u2122 Vue d'ensemble"},"content":{"rendered":"<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Ma\u00eetrisez les SmartTags et personnalisez votre zone d&#039;adh\u00e9sion WordPress\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/xuu6DFRJQcM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\">MemberMouse SmartTags\u2122 Vue d'ensemble<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Les SmartTags\u2122 sont des shortcodes qui vous permettent d'ajouter toutes sortes de fonctionnalit\u00e9s \u00e0 vos pages WordPress sans avoir \u00e0 conna\u00eetre quoi que ce soit en mati\u00e8re de programmation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Les SmartTags\u2122 vous permettent de :<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Affichage dynamique du contenu en fonction des attributs des membres<br><br><\/li>\n\n\n\n<li>Afficher les donn\u00e9es du compte et de l'utilisateur, y compris les champs personnalis\u00e9s, de mani\u00e8re dynamique en fonction du membre connect\u00e9.<br><br><\/li>\n\n\n\n<li>Cibler les offres de vente incitative et de vente incitative de mani\u00e8re dynamique en fonction des attributs de l'affili\u00e9 r\u00e9f\u00e9rent, de la commande ou de l'adh\u00e9rent.<br><br><\/li>\n\n\n\n<li>Cr\u00e9er des formulaires dynamiques qui affichent ou masquent les sections de saisie en fonction des attributs du produit associ\u00e9.<br><br><\/li>\n\n\n\n<li>Afficher la description, les informations de facturation et d'exp\u00e9dition sp\u00e9cifiques au produit associ\u00e9<br><br><\/li>\n\n\n\n<li>Cr\u00e9er des liens intelligents avec des fonctionnalit\u00e9s telles que la commande en un clic si l'utilisateur a un profil de paiement enregistr\u00e9, et diriger d'autres utilisateurs vers la page de paiement.<\/li>\n<\/ol>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">SmartTags&#x2122; put you in the driver&#8217;s seat. You can even put a decision tag on a MemberMouse email, confirmation page or thank you page and display relevant products after a purchase. The possibilities are endless.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because MemberMouse functions as part content-protection system and part CRM, you get unparalleled flexibility to display dynamic content such as first name, last name, products ordered, membership level, referring affiliate and more. SmartTags&#x2122; allow you to be creative and customize your website and sales process in ways that other membership plugins and CRM platforms simply can&#8217;t match.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous trouverez ci-dessous une liste des diff\u00e9rents types de SmartTags\u2122 qui peuvent \u00eatre utilis\u00e9s dans MemberMouse. Cliquez sur un SmartTag\u2122 ci-dessous pour obtenir plus d'informations :<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading\">MemberMouse SmartTags\u2122<\/h5>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Contenu SmartTags\u2122<\/strong><\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-de-contenu-smarttag-mm_content_data\/\">MM_Content_Data<\/a><\/code>\u00a0- Cette balise fournit des donn\u00e9es associ\u00e9es \u00e0 la page\/au message dont l'identifiant a \u00e9t\u00e9 transmis ou \u00e0 la page\/au message en cours. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/lien-de-contenu-smarttag-mm_content_link\/\">MM_Content_Link<\/a><\/code>\u00a0- Cette balise affiche le lien associ\u00e9 \u00e0 la page ou \u00e0 l'article dont l'identifiant a \u00e9t\u00e9 transmis ou \u00e0 la page ou \u00e0 l'article en cours.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Core Page SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/corepage-link-smarttag-mm_corepage_link\/\">MM_CorePage_Link<\/a><\/code>\u00a0- Cette balise produit le lien vers une page principale en fonction de l&#039;attribut type transmis. Pour devenir un lien fonctionnel, cette balise doit &ecirc;tre utilis&eacute;e conjointement avec une balise d&#039;ancrage (&lt;a&gt;), un bouton (&lt;button&gt;) ou toute autre m&eacute;thode d&#039;ex&eacute;cution d&#039;un lien. <br><br>Pour certains types de pages centrales, ce lien est g\u00e9n\u00e9r\u00e9 dynamiquement en fonction des informations de compte du membre connect\u00e9. Par exemple, vous pouvez cr\u00e9er une page d'accueil diff\u00e9rente pour chaque niveau d'adh\u00e9sion, le lien de la page principale de type page d'accueil produira automatiquement l'URL appropri\u00e9e en fonction de votre configuration et des informations de compte du membre connect\u00e9.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Champ personnalis\u00e9 SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-du-champ-personnalise-smarttag-mm_customfield_data\/\">MM_CustomField_Data<\/a><\/code>\u00a0- Cette balise produit les donn\u00e9es associ\u00e9es au champ personnalis\u00e9 associ\u00e9 \u00e0 l'identifiant transmis.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">D\u00e9cision SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/decision-dacces-smarttag-mm_access_decision\/\">MM_Access_Decision<\/a><\/code>\u00a0&#8211; This tag is used to show or hide content based on the currently logged in member&#8217;s access rights to a particular page\/post. MemberMouse&#8217;s default content protection scheme is to hard-block pages that are protected. This means that if a non-member tries to view a protected page, they&#8217;ll be redirected to an error page.\u00a0Access_Decision\u00a0tags provide you with an opportunity to expose portions of protected content based on the visitor&#8217;s access rights. Within a single page, you could have teaser content for non-members and protected content for paying members. By using the\u00a0Access_Decision\u00a0tag with different access types you can tailor the visitor&#8217;s experience on the page.<br><br><strong>NOTE IMPORTANTE :<\/strong>\u00a0As soon as you use\u00a0Access_Decision access=&#8217;false&#8217; or\u00a0Access_Decision access=&#8217;future&#8217;\u00a0on a page\/post, you&#8217;re instructing MemberMouse to bypass the standard hard-block protection mechanism. <br><br>This means that as soon as you use one of these tags, any content outside of a\u00a0Access_Decision access=&#8221;\u00a0tag, will be visible to anyone who can access the page. For example, when you use the\u00a0Access_Decision access=&#8217;false&#8217;\u00a0tag on a page, you&#8217;re instructing MemberMouse to allow everyone to access that page and that you&#8217;ll control what they can see by placing content within the appropriate\u00a0Access_Decision access=&#8221;\u00a0tag. <br><br>En pla\u00e7ant le contenu en dehors de la balise Access_Decision access=\", vous avez la possibilit\u00e9 d'ins\u00e9rer un contenu que tout le monde devrait voir en ne le saisissant qu'une seule fois, mais sachez qu'il ne sera pas prot\u00e9g\u00e9 et que tout le monde pourra le voir.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/decision-daffiliation-smarttag-mm_affiliate_decision\/\">MM_Affiliate_Decision<\/a><\/code>\u00a0- Cette balise est utilis\u00e9e pour afficher ou masquer du contenu en fonction des informations d'affiliation associ\u00e9es au visiteur actuel. Par exemple, vous pouvez l'utiliser pour n'afficher une offre sp\u00e9ciale qu'aux prospects provenant d'un affili\u00e9 particulier.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/decision-personnalisee-smarttag-mm_custom_decision\/\">MM_Custom_Decision<\/a><\/code>\u00a0- Cette balise permet d'afficher ou de masquer le contenu en fonction des informations personnalis\u00e9es associ\u00e9es au visiteur actuel. Les attributs personnalis\u00e9s sont cr\u00e9\u00e9s dynamiquement chaque fois que vous passez des param\u00e8tres de cha\u00eene de requ\u00eate \u00e0 une URL sur votre site MemberMouse. <br><br>Par exemple, si vous visitez l'URL suivant\u00a0<a href=\"http:\/\/www.mydomain.com\/?offer=promo&amp;source=google\">http:\/\/www.mydomain.com?offer=promo&amp;source=google<\/a>, MemberMouse will automatically create two custom attributes called\u00a0&#8216;offer&#8217;\u00a0and\u00a0&#8216;source&#8217;. Now you can create dynamic areas across your site that show\/hide content based on the values stored in those attributes.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/decision-du-membre-smarttag-mm_member_decision\/\">MM_Member_Decision<\/a><\/code>\u00a0- Cette balise est utilis\u00e9e pour afficher ou masquer du contenu en fonction des informations associ\u00e9es au membre actuellement connect\u00e9. Par exemple, vous pouvez l'utiliser pour ne montrer une publicit\u00e9 qu'aux membres gratuits ou pour afficher des messages aux membres dont le compte est en pause.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/decision-de-commande-smarttag-mm_order_decision\/\">MM_Order_Decision<\/a><\/code>\u00a0&#8211; This tag is used to show or hide content based on information associated with the current order. This tag can only be used on a Checkout Form (Form type=&#8217;checkout&#8217;&#8230;\/MM_Form)\u00a0or on a confirmation core page.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code>MM_Order_Subdecision<\/code>\u00a0- Cette balise se comporte de la m\u00eame mani\u00e8re que la balise Order_Decision, mais elle est utilis\u00e9e lorsque vous souhaitez imbriquer une section dans une autre section. Voir la balise\u00a0<a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/decision-de-commande-smarttag-mm_order_decision\/\">MM_Order_Decision<\/a>\u00a0pour plus de d\u00e9tails.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">SmartTags\u2122 pour les employ\u00e9s<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-de-lemploye-smarttag-mm_employee_data\/\">MM_Employee_Data<\/a><\/code>\u00a0- Cette balise fournit des donn\u00e9es associ\u00e9es au compte de l'employ\u00e9 associ\u00e9 \u00e0 l'identifiant fourni. Si aucun identifiant n'est transmis, le compte par d\u00e9faut est utilis\u00e9 ou, si la balise est utilis\u00e9e dans le contexte d'un e-mail de bienvenue ou d'un autre mod\u00e8le d'e-mail, le compte de l'employ\u00e9 utilis\u00e9 pour envoyer ce message est utilis\u00e9.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Erreur SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/message-derreur-smarttag-mm_error_message\/\">MM_Message_d'erreur<\/a><\/code>\u00a0- Cette balise ne peut \u00eatre utilis\u00e9e que sur la page principale Erreur. Elle produit un message d'erreur bas\u00e9 sur le type d'erreur qui s'est produit.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Formulaire SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/formulaire-smarttag-mm_form\/\">MM_Form<\/a><\/code>\u00a0&#8211; This tag is the primary tag required for inserting a form into a page. Using this tag alone won&#8217;t result in anything being rendered to the screen for the user to see. Its function is to specify the form type and provide any default parameters to all form tags contained within this tag so that MemberMouse knows how to process them. This tag is meant to be used in conjunction with other form tags.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/bouton-de-formulaire-smarttag-mm_form_button\/\">MM_Form_Button<\/a><\/code>\u00a0- Cette balise est utilis\u00e9e conjointement avec la balise MM_Form. Elle permet de cr\u00e9er des boutons qui ex\u00e9cutent des actions pertinentes pour le formulaire. Plus pr\u00e9cis\u00e9ment, elle produit une URL qui peut \u00eatre plac\u00e9e dans l'attribut href d'une balise d'ancrage HTML, de sorte que lorsque le lien est cliqu\u00e9, l'action appropri\u00e9e est ex\u00e9cut\u00e9e. Selon le type de formulaire parent, diff\u00e9rents types de boutons sont pris en charge.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-du-formulaire-smarttag-mm_form_data\/\"><code>MM_Form_Data<\/code><\/a>\u00a0- Cette balise est utilis\u00e9e conjointement avec la balise MM_Form. Elle fournit des donn\u00e9es relatives au formulaire en cours de remplissage. Selon le type de formulaire parent, diff\u00e9rents \u00e9l\u00e9ments de donn\u00e9es sont pris en charge.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/champ-de-formulaire-smarttag-mm_form_field\/\">MM_Form_Field<\/a><\/code>\u00a0- Cette balise est utilis\u00e9e conjointement avec la balise MM_Form. Elle produit des champs de formulaire avec lesquels l'utilisateur peut interagir pour saisir des donn\u00e9es.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/message-du-formulaire-smarttag-mm_form_message\/\">MM_Form_Message<\/a><\/code>\u00a0- Cette balise est utilis\u00e9e conjointement avec la balise MM_Form. Elle permet d'afficher \u00e0 l'\u00e9cran des messages relatifs au formulaire en cours. Diff\u00e9rents types de messages sont pris en charge en fonction du type de formulaire parent.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/formulaire-section-smarttag-mm_form_section\/\">MM_Form_Section<\/a><\/code>\u00a0- Cette balise est utilis\u00e9e conjointement avec la balise MM_Form. Elle permet d'identifier les sections de contenu qui ont une certaine importance dans le formulaire actuel. L'identification du contenu permet \u00e0 MemberMouse d'effectuer des actions sp\u00e9cifiques qui am\u00e9liorent l'exp\u00e9rience de l'utilisateur. Par exemple, dans un formulaire de commande, en utilisant cette balise pour cr\u00e9er une section d'informations sur l'exp\u00e9dition, MemberMouse peut afficher ou masquer dynamiquement les informations sur l'exp\u00e9dition en fonction de la possibilit\u00e9 d'exp\u00e9dition du produit achet\u00e9. Ainsi, l'utilisateur ne voit que les champs qu'il doit remplir en fonction de sa situation particuli\u00e8re.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/formulaire-sous-section-smarttag-mm_form_subsection\/\">MM_Form_Subsection<\/a><\/code>\u00a0- Cette balise se comporte de la m\u00eame mani\u00e8re que la balise MM_Form_Section, mais elle est utilis\u00e9e lorsque vous souhaitez imbriquer une section dans une autre section. Voir la documentation MM_Form_Section pour plus de d\u00e9tails.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Membres SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-du-membre-smarttag-mm_member_data\/\">MM_Member_Data<\/a><\/code>\u00a0- Cette balise fournit des donn\u00e9es associ\u00e9es au membre actuellement connect\u00e9.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/lien-du-membre-smarttag-mm_member_link\/\">MM_Member_Link<\/a><\/code>\u00a0- Cette balise fournit le lien avec lequel un membre peut interagir pour effectuer diff&eacute;rentes actions li&eacute;es &agrave; son compte, telles que l&#039;annulation de son adh&eacute;sion ou la mise en pause d&#039;une offre group&eacute;e active sur son compte. Pour devenir un lien fonctionnel, cette balise doit &ecirc;tre utilis&eacute;e en conjonction avec une balise d&#039;ancrage (&lt;a&gt;), un bouton (&lt;button&gt;) ou toute autre m&eacute;thode d&#039;ex&eacute;cution d&#039;un lien.<\/p>\n\n\n\n<div style=\"height:9px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Commander des SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-de-commande-smarttag-mm_order_data\/\">MM_Order_Data<\/a><\/code>\u00a0- Cette balise produit des donn\u00e9es associ\u00e9es \u00e0 une commande qui vient d'\u00eatre pass\u00e9e. Les Order Data SmartTags\u2122 ne peuvent \u00eatre utilis\u00e9es que sur les pages centrales de confirmation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/lien-dachat-smarttag-mm_purchase_link\/\">MM_Lien d'achat<\/a><\/code>\u00a0- Cette balise produit le lien avec lequel un membre peut interagir pour acheter un produit ou s&#039;inscrire &agrave; un niveau d&#039;adh&eacute;sion gratuit. Pour devenir un lien fonctionnel, cette balise doit &ecirc;tre utilis&eacute;e en conjonction avec une balise d&#039;ancrage (&lt;a&gt;), un bouton (&lt;button&gt;) ou toute autre m&eacute;thode d&#039;ex&eacute;cution d&#039;un lien. Un identifiant de produit ou un identifiant de niveau d&#039;adh&eacute;sion doit &ecirc;tre sp&eacute;cifi&eacute; pour indiquer ce que le membre ach&egrave;te ou s&#039;inscrit. Si aucun des deux n&#039;est sp&eacute;cifi&eacute;, le lien servira de lien d&#039;inscription pour le niveau d&#039;adh&eacute;sion par d&eacute;faut.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\">Produits SmartTags\u2122<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><code><a href=\"https:\/\/membermouse.com\/fr\/documents-3-2\/donnees-produit-smarttag-mm_product_data\/\">MM_Product_Data<\/a><\/code>\u00a0- Cette balise fournit des donn\u00e9es associ\u00e9es \u00e0 l'identifiant du produit transmis.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>MemberMouse SmartTags\u2122 Pr\u00e9sentation Les SmartTags\u2122 sont des shortcodes qui vous permettent d'ajouter toutes sortes de fonctionnalit\u00e9s \u00e0 vos pages WordPress sans avoir \u00e0 conna\u00eetre quoi que ce soit en mati\u00e8re de programmation. Les SmartTags\u2122 vous permettent de :...<\/p>","protected":false},"author":20918,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"ht-kb-category":[166],"ht-kb-tag":[],"class_list":["post-7768","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-smarttags-overview"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Blair\"\/>\n\t<meta name=\"google-site-verification\" content=\"RIQFHn-t5QxsuMU4pLG9xaceb-mmGuRaOWAEU1Q078U\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.1.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberMouse |\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"SmartTags\u2122 Overview | MemberMouse\" \/>\n\t\t<meta property=\"og:description\" content=\"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2023-08-12T19:41:49+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2023-08-12T19:41:49+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/membermouse\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@MemberMouse\" \/>\n\t\t<meta name=\"twitter:title\" content=\"SmartTags\u2122 Overview | MemberMouse\" \/>\n\t\t<meta name=\"twitter:description\" content=\"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@MemberMouse\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/membermouse.com\\\/fr\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/mm-smarttags\\\/#listItem\",\"name\":\"SmartTags\\u2122\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/mm-smarttags\\\/#listItem\",\"position\":2,\"name\":\"SmartTags\\u2122\",\"item\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/mm-smarttags\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/smarttags-overview\\\/#listItem\",\"name\":\"SmartTags\\u2122 Overview\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/smarttags-overview\\\/#listItem\",\"position\":3,\"name\":\"SmartTags\\u2122 Overview\",\"item\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/smarttags-overview\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/#listItem\",\"name\":\"SmartTags&#x2122; Overview\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/mm-smarttags\\\/#listItem\",\"name\":\"SmartTags\\u2122\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/#listItem\",\"position\":4,\"name\":\"SmartTags&#x2122; Overview\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/article-categories\\\/smarttags-overview\\\/#listItem\",\"name\":\"SmartTags\\u2122 Overview\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/#organization\",\"name\":\"MemberMouse\",\"url\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/\",\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/membermouse\",\"https:\\\/\\\/twitter.com\\\/MemberMouse\",\"https:\\\/\\\/www.instagram.com\\\/membermouse\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/membermouse\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/membermouse\\\/\",\"https:\\\/\\\/soundcloud.com\\\/membermouse\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/author\\\/blaircaseproof-com\\\/#author\",\"url\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/author\\\/blaircaseproof-com\\\/\",\"name\":\"Blair\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/#authorImage\",\"url\":\"https:\\\/\\\/membermouse.com\\\/wp-content\\\/litespeed\\\/avatar\\\/5b6227a6ed29e339c22d01fe541a969c.jpg?ver=1788822053\",\"width\":96,\"height\":96,\"caption\":\"Blair\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/#webpage\",\"url\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/\",\"name\":\"SmartTags\\u2122 Overview | MemberMouse\",\"description\":\"MemberMouse SmartTags\\u2122 Overview SmartTags\\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and\",\"inLanguage\":\"fr-FR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/docs\\\/smarttags-overview\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/author\\\/blaircaseproof-com\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/author\\\/blaircaseproof-com\\\/#author\"},\"datePublished\":\"2023-08-12T12:41:49-04:00\",\"dateModified\":\"2023-08-12T12:41:49-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/\",\"name\":\"MemberMouse\",\"inLanguage\":\"fr-FR\",\"publisher\":{\"@id\":\"https:\\\/\\\/membermouse.com\\\/fr\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>SmartTags\u2122 Overview | MemberMouse<\/title>\n\n","aioseo_head_json":{"title":"SmartTags\u2122 Overview | MemberMouse","description":"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 sont des shortcodes qui vous permettent d'ajouter toutes sortes de fonctionnalit\u00e9s \u00e0 vos pages WordPress sans avoir \u00e0 conna\u00eetre quoi que ce soit en mati\u00e8re de programmation. Les SmartTags\u2122 vous permettent de : Afficher dynamiquement le contenu en fonction des attributs des membres Afficher les donn\u00e9es du compte et de l'utilisateur, y compris les champs personnalis\u00e9s, dynamiquement en fonction du membre connect\u00e9 Cibler les ventes incitatives et...","canonical_url":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"RIQFHn-t5QxsuMU4pLG9xaceb-mmGuRaOWAEU1Q078U","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr#listItem","position":1,"name":"Home","item":"https:\/\/membermouse.com\/fr","nextItem":{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/article-categories\/mm-smarttags\/#listItem","name":"SmartTags\u2122"}},{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/article-categories\/mm-smarttags\/#listItem","position":2,"name":"SmartTags\u2122","item":"https:\/\/membermouse.com\/fr\/article-categories\/mm-smarttags\/","nextItem":{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/article-categories\/smarttags-overview\/#listItem","name":"SmartTags\u2122 Overview"},"previousItem":{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/article-categories\/smarttags-overview\/#listItem","position":3,"name":"SmartTags\u2122 Overview","item":"https:\/\/membermouse.com\/fr\/article-categories\/smarttags-overview\/","nextItem":{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/#listItem","name":"SmartTags&#x2122; Overview"},"previousItem":{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/article-categories\/mm-smarttags\/#listItem","name":"SmartTags\u2122"}},{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/#listItem","position":4,"name":"SmartTags&#x2122; Overview","previousItem":{"@type":"ListItem","@id":"https:\/\/membermouse.com\/fr\/article-categories\/smarttags-overview\/#listItem","name":"SmartTags\u2122 Overview"}}]},{"@type":"Organization","@id":"https:\/\/membermouse.com\/fr\/#organization","name":"MemberMouse","url":"https:\/\/membermouse.com\/fr\/","sameAs":["https:\/\/www.facebook.com\/membermouse","https:\/\/twitter.com\/MemberMouse","https:\/\/www.instagram.com\/membermouse\/","https:\/\/www.youtube.com\/user\/membermouse","https:\/\/www.linkedin.com\/company\/membermouse\/","https:\/\/soundcloud.com\/membermouse"]},{"@type":"Person","@id":"https:\/\/membermouse.com\/fr\/author\/blaircaseproof-com\/#author","url":"https:\/\/membermouse.com\/fr\/author\/blaircaseproof-com\/","name":"Blair","image":{"@type":"ImageObject","@id":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/#authorImage","url":"https:\/\/membermouse.com\/wp-content\/litespeed\/avatar\/5b6227a6ed29e339c22d01fe541a969c.jpg?ver=1788822053","width":96,"height":96,"caption":"Blair"}},{"@type":"WebPage","@id":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/#webpage","url":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/","name":"SmartTags\u2122 Overview | MemberMouse","description":"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and","inLanguage":"fr-FR","isPartOf":{"@id":"https:\/\/membermouse.com\/fr\/#website"},"breadcrumb":{"@id":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/#breadcrumblist"},"author":{"@id":"https:\/\/membermouse.com\/fr\/author\/blaircaseproof-com\/#author"},"creator":{"@id":"https:\/\/membermouse.com\/fr\/author\/blaircaseproof-com\/#author"},"datePublished":"2023-08-12T12:41:49-04:00","dateModified":"2023-08-12T12:41:49-04:00"},{"@type":"WebSite","@id":"https:\/\/membermouse.com\/fr\/#website","url":"https:\/\/membermouse.com\/fr\/","name":"MemberMouse","inLanguage":"fr-FR","publisher":{"@id":"https:\/\/membermouse.com\/fr\/#organization"}}]},"og:locale":"fr_FR","og:site_name":"MemberMouse |","og:type":"article","og:title":"SmartTags\u2122 Overview | MemberMouse","og:description":"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and","og:url":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/","article:published_time":"2023-08-12T19:41:49+00:00","article:modified_time":"2023-08-12T19:41:49+00:00","article:publisher":"https:\/\/www.facebook.com\/membermouse","twitter:card":"summary_large_image","twitter:site":"@MemberMouse","twitter:title":"SmartTags\u2122 Overview | MemberMouse","twitter:description":"MemberMouse SmartTags\u2122 Overview SmartTags\u2122 are shortcodes that allow you to add all kinds of functionality to your WordPress pages without having to know anything about programming. SmartTags\u2122 allow you to: Dynamically display content based on member attributes Display account and user data including custom fields dynamically based on the logged in member Target upsell and","twitter:creator":"@MemberMouse"},"aioseo_meta_data":{"post_id":"7768","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"location":null,"local_seo":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"created":"2023-10-11 18:19:48","updated":"2026-06-03 04:23:07","ai":null,"breadcrumb_settings":null,"seo_analyzer_scan_date":"2026-06-02 23:55:27","focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/membermouse.com\/fr\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/membermouse.com\/fr\/article-categories\/mm-smarttags\/\" title=\"SmartTags\u2122\">SmartTags\u2122<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/membermouse.com\/fr\/article-categories\/smarttags-overview\/\" title=\"SmartTags\u2122 Overview\">SmartTags\u2122 Overview<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tSmartTags\u2122 Overview\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/membermouse.com\/fr"},{"label":"SmartTags\u2122","link":"https:\/\/membermouse.com\/fr\/article-categories\/mm-smarttags\/"},{"label":"SmartTags\u2122 Overview","link":"https:\/\/membermouse.com\/fr\/article-categories\/smarttags-overview\/"},{"label":"SmartTags&#x2122; Overview","link":"https:\/\/membermouse.com\/fr\/docs\/smarttags-overview\/"}],"_links":{"self":[{"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/ht-kb\/7768","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/users\/20918"}],"replies":[{"embeddable":true,"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/comments?post=7768"}],"version-history":[{"count":0,"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/ht-kb\/7768\/revisions"}],"wp:attachment":[{"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/media?parent=7768"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/ht-kb-category?post=7768"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/membermouse.com\/fr\/wp-json\/wp\/v2\/ht-kb-tag?post=7768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}