Keep Revenue On Track and Payments On Time w/ NEW Billing Reminders
You asked, we delivered! Billing Reminders have pulled in at the MemberMouse station! Send timely reminders to ensure that your members make payments on time, keeping your operations running like a well-oiled engine.
We've said it before, and we'll say it again, the recurring revenue model offers a fantastic advantage for business owners:
- It provides a steady, predictable stream of income;
- It's a lot easier to forecast your finances;
- This added predictability makes planning for the future much easier too.
But it comes with a headache – making sure payments are made on time.
Members often forget to make payments or don't realize their credit cards have expired until a service disruption occurs.
All this time, you're missing out on revenue, and they experience service interruptions – often noticing only when they need your products or services the most.
This leads to frustration for them, and lost revenue for you.
But there's a straightforward solution: setting up an advanced reminder that their payment is due. And now we've made it easier than ever to set up right inside MemberMouse with our new Billing Reminders feature.
Signal Ahead! 🚦 Give Members Advanced Notice for Payments
It's simple – Billing Reminders are automated notifications that give your members a friendly nudge when payment is due.
This could be for monthly subscriptions, annual renewals, or the end of trial periods.
In MemberMouse, you set up when you want to remind your members. It could be a week before payment is due, or any time that makes the most sense for your business model.
The goal is to keep payments on track without having to manually remind each member.
You have full control over how these reminders are delivered. You can choose to:
- set up separate reminders for each of your membership products;
- send them via email (the most straightforward option);
- use Zapier to connect with other tools and systems you use;
- or trigger a custom script – also useful for Zapier webhooks!
It’s all about making the reminders fit seamlessly into your existing processes.
5 Business-Boosting Reasons To Embrace This Easy Automation!
Billing Reminders streamline your operations and keep your revenue engine powerful. Here's how this feature will boost your business efficiency:
1. Keep Payment Delays At Bay 💸
Don't let payment delays interrupt your cash flow. Every day a payment is missed is a day you're not funded.
Our Billing Reminders act as a gentle “heads up” to ensure payments are prompt, keeping your revenue uninterrupted.
2. Run Your Business Full Throttle 🚅
Zero delays means you keep your revenue engine running full steam ahead, keeping your income more predictable, and helping you plan for the future.
3. Offer A Smoother Ride for Members 🛤️
By proactively communicating with your members about upcoming payments you're:
- Helping to ensure uninterrupted access to your services
- Preventing the chance of disputes resulting from unexpected charges or delays in service.
- Keeping administrative overhead low by preventing the need for support
4. Send Tailored Alerts 📢
Craft specific reminders for each membership tier or product. Precision in communication not only enhances efficiency but also personalizes the member experience, showing them you care about their individual journey.
5. Set Operations on Autopilot 😎
Set it and forget it! Save valuable time and cut out manual follow-ups entirely.
Now we’ve seen how Billing Reminders streamline your operations and keep your revenue running full steam ahead, let’s explore another exciting track.
There's one more huge benefit that deserves a section of its own. Beyond just keeping things running on time, these reminders play a crucial role in how your members feel about your service, leading to greater member satisfaction and retention. Let's get to it!
Keep More Members Aboard! 👫🏾👫👨🏻🤝👨🏾
Did you know that there are multiple psychological reasons why Billing Reminders can help you reduce churn and maintain a positive relationship with your members?
Stick with us as we uncover the subtle yet powerful ways Billing Reminders can enhance your members' overall experience.
1. “Payment Morale” – Make Members Feel Good About Paying
No one likes receiving notice of overdue or failed payments. No matter how pleasantly you phrase it, these messages almost always feel accusatory (we noticed you didn't make your latest payment.)
In most cases, it's not that a member can't pay, it's simply that it escaped their notice!
A well written advanced notification, on the other hand, can help you build trust and reliability. Your members will see your business as thoughtful and proactive.
Also, who doesn't love getting ahead of their responsibilities and feeling like a functioning adult?
All this can make members more likely to commit to timely payments, reinforcing a positive loop of trust.
2. Reduce “Cognitive Load” and “Decision Fatigue“
We've all got a lot on our plates. It's enough to remember to do your laundry, pack your kids' lunches, make that dentist appointment, call your mom, and the endless other “to-dos” that are continually added to your list without having to keep track of multiple payment due dates.
Managing all these commitments can lead to decision fatigue, where the quality of our decisions deteriorates over time from overuse of our mental resources.
By sending billing reminders, you help reduce the cognitive load on your members making the payment process easier and freeing up their mental space to enjoy and engage with the services you provide.
3. Boost “Perceived Value”
Billing Reminder emails are a great opportunity to prompt members to recognize and appreciate the ongoing value they’re getting from your service.
Here are some of the ways you can use this extra touchpoint to add to your members' perceived value of your service:
Communicate Feature Updates
Inform members about new features, upcoming events, or added content that enhances their subscription value.
“Did you know we’ve added 5 new courses to your learning path this month?”
Share Usage Tips
Include practical tips or ways they can make the most out of their subscription.
“Maximize your benefits by using our Quick Start Guides – perfect for getting up to speed with all our tools. Check them out in your dashboard today!”
Remind Them of Member-Only Benefits
Point out the exclusive benefits or discounts they have access to as part of their membership, which might be overlooked or underused.
“Don’t forget, your membership gives you an exclusive 20% discount on all our partner products. Explore these deals in your member portal!”
Share Testimonials and Success Stories
Occasionally include testimonials or case studies to show how others have successfully used their membership for maximum benefit.
Seeing others' successes can enhance the perceived value of the same service.
“Here’s what Jane from Seattle said about her experience: ‘Since joining, I've not only improved my skills but landed a promotion thanks to your excellent courses!' See more member stories on our testimonials page.”
By using billing reminders to regularly communicate your value, you continually validate the decision to remain a member.
Top Tips: Crafting a Perfect Billing Reminder
As we've explored, effective reminders can boost customer satisfaction, reduce churn, and enhance the perceived value of your service.
Here are some tips to help you make your payment notification go the extra mile for your business:
1. Be Clear and Concise
Keep your message straightforward. Clearly state the payment amount due, the due date, and any late payment policies. This removes any ambiguity and helps ensure that your members know exactly what is expected.
2. Use a Friendly Tone
Billing reminders should be polite and friendly. A harsh or overly formal tone can create unnecessary friction.
3. Personalize Your Messages
Personalization can increase the relevance of your message. Use the member's first name and reference specific details about their membership.
4. Include a Clear Call to Action
Your reminder should always include a clear call to action. Tell members exactly what they need to do next, whether it’s clicking a link to pay their bill or updating their payment information.
5. Show Appreciation
Always thank your members for their continued business. Expressing gratitude can enhance positive feelings and loyalty.
6. Provide Contact Information for Support
Include contact information for customer support in case they have questions or need assistance with their payment.
7. Don't Forget that Value Booster!
To really boost member engagement, don't forget to include one of the tips from the Boost Perceived Value section above!
8. Start With the MemberMouse Template
In MemberMouse you can insert a Billing Reminder template that includes SmartTags™ that auto-insert key data to help you personalize your message such as:
- Member name
- Order ID
- Product name
- Amount due
- Billing details
- Shipping details
We recommend using this template and deleting and extraneous tags so that all relevant information is included. However, feel free to edit the template to adapt the one and style of your message.
9. Use HTML to Make it Pretty
The email body field in MemberMouse Billing Reminders also supports HTML, so you can play around with the design of your email to better reflect your brand.
Billing Reminder Email Example
Now if we put all of these tips together here's what it might look like:
Subject: Heads Up – Your Membership Renewal is Due Soon!
Hi [Member Name],
Just a quick reminder that your annual fee of [Total Amount] is due in 7 days. To ensure uninterrupted access to all your benefits, please make sure your payment information is up to date.
Please visit your member portal to check your payment info is up to date. It’s quick and easy!
While your there, don't forget to check out your exclusive 20% discount code on all our courses and products.
Thanks for your contributions to our community this year, we love having you with us.
If you have any questions or need assistance with your payment, feel free to reach out to our support team at [Support Email]. We're here to help!
Here's to another great year together!
[Your Name]
Using Other Tools and Systems
If you're a developer or a tech-savvy MemberMouse user, remember that you have the option to integrate Billing Reminder data with your preferred CRM or email service provider via Zapier. Or, you could whip up a custom script to use for webhooks.
Either way, it’s all about making your workflow smoother and more tailored to your needs.
How To Set Up Billing Reminders in MemberMouse
Now you know all there is to know about Billing Reminders, it's time to put your knowledge to work!
Our final stop is showing you how it's done in MemberMouse! Watch our video guide below for a step-by-step walkthrough on how to set up automated notifications in MemberMouse. Alternatively you can check out our knowledge doc.
If you're already a MemberMouse user, make sure you've updated to our latest version (3.0.7) to start using this feature.
Wrapping Up
We've covered a lot of ground today! From streamlining your cash flow to deepening the bonds with your members, Billing Reminders are your ticket to a more predictable and satisfying business journey.
Here's a recap of why:
- Consistent Cash Flow: They help keep the revenue engine humming by making sure payments are on schedule.
- Better Member Experiences: Clear, friendly reminders mean fewer surprises for your members and fewer headaches for you. Everyone stays in the loop.
- Efficiency at Its Best: Automate the mundane and focus on what truly matters in your business. More time innovating, less time invoicing.
Get Started Now! Why wait for another billing cycle to see the difference?
Jump into MemberMouse, set up your Billing Reminders, and watch as they take the hassle out of payment processes.
And remember, if you hit any bumps along the way, our support team is just a message away – ready to help you keep everything on track.